When a Forex Broker goes for a CRM software, obviously he expects improvement in his productivity, hike in sales, efficient and in line operations. If not all these, broker definitely expect to save money by implementing the Forex CRM.
Here we would like to highlight that CRM adoption involve not only technology but also the people who are going to use this software. So once you spend a huge amount of money on buying a latest CRM software, you must take care of the people from your team who are going to use the software. Otherwise even spending a lot of money would not help you get fruits of this software. Forex CRM can provide us the best of technology but ultimately it is the people of your organization who will be countable for its successful utilization.
So who all should be in your dream team for optimum utilization of the Forex CRM??
Well you need 5 important members which include:
First and Foremost you need someone who can take the whole and sole responsibility of the team and new and prospective leads coming in your CRM.
Admin is the top most profile in any CRM, This profile controls all other profiles. Any new lead is generated on the system, till the time it gets converted into business, Admin can see them all and can assign different level of tasks to relevant profiles.
Converting a lead into a client is equally important as generating a lead and it depends on how efficient your sales team is.
Sales is the most important profile after Admin, once any lead on boards the admin assigns it to the relevant sales person. Sales profile logs the entire trail of communication with the prospect and tries to convert it into a customer.
Without efficient management of finances, no organization can sustain for a longer period of time.
The profile, which takes care of the healthy running of the business, is the Finance profile. This profile takes care of the smooth day-to-day running of the organization, it involves into the receivables from the clients and the expenses incurred in running the organization.
Like any other business, Forex brokerage also have to follow certain rules and regulations.
This profile takes care of all the legalities of the Forex business such as following rules and regulation of a particular jurisdiction as well as the KYC of each client.
Apart from giving regular service to the client, giving your support in times of emergency is equally important for retaining customers and achieving customer satisfaction.
The importance of this profile helps a client with the issues or difficulties he faces during the journey of being with the company. Client retention largely depends on the quality of support profile.
So, are you looking for the best Forex CRM which can act as a smart assistant for your team to achieve success? Contact us at Cloud Forex CRM for more detail. Click on www.cloudforexcrm.com or skype us at https://join.skype.com/invite/PDjMZB2m6shc
17th Feb 2021
Cloud Forex CRM is a cloud based back office that nurtures your Forex Brokerage Business and give your clients a cutting edge solution to manage their trading activities.